With clear definitions and helpful examples, Lohli terms glossary has everything you need to know, explained in everyday language.
A business or individual running campaigns to promote products or services.
A partner entity that manages campaigns on behalf of multiple brands.
A promotional ad configured with budget, targeting, format, and reward rules.
The total amount an advertiser has used to pay for campaign views and rewards.
The average amount an advertiser pays for each completed view.
The percentage of viewers who clicked after watching content.
The maximum total amount a user is allowed to transact in a single day.
A user who consumes campaign content and earns Shekels as rewards.
A reward model where random watcher receive extra Shekels after completing task
Shekel is the point or reward users earn after completing quizzes and surveys on Lohli. It is the special name for our in-app rewards. Users can withdraw the Naira equivalent of the shekels they earn into their bank accounts or can also use the Naira equivalent of shekels earned to pay for utility bills or purchase mobile data and airtime in the application. 1 shekel is equivalent to ₦200
The Sling is where Shekels accrued from user activity on the app are displayed.
Tribes are the entire economic ecosystem of the world broken down into different categories. The Tribe system ensures that conversations and engagements within Lohli are based on interests and desire.